The 2023 Hyundai Ioniq 6 Long Range RWD achieved and EPA-estimated 361 miles of range.

Hyundai Motor America announced pricing Tuesday for the 2023 Hyundai Ioniq 6, a vehicle already on sale in South Korea. When it does go on sale in the U.S. this spring, the sleek Ioniq 6 will be hotter than kimchi thanks to its sleek, contemporary looks and an affordable price.

At least as far as EVs go anyway. 

Offered in ascending SE, SEL and Limited trim, all will be offered with a single rear motor and rear-wheel drive, or dual motors and all-wheel drive. But one look at this vehicle

But one look at the Ioniq’s prices and its specs, and it seems that the Tesla Model 3 is about to have fresh competition. Two battery packs — either 53 kWh or 77.4 kWh — will be available.

So how much will the Ioniq 6 cost?

Prices for the rear-wheel drive SE Standard range with 149 horsepower and 240 miles of range costs $41,600. Need more range? The SE Long Range, with 225 horsepower and 361 miles of range, costs $45,500. Upgrade to SEL, and you’ll get an Ioniq with 20-inch wheels, 225 horsepower and a range of 305 miles, all for a starting price of $47,700. But say you’re a hedonist at heart, and only the best will do. This is where Limited comes in, with the same specs as the SEL, but costing $52,600.

However, if you need all-wheel drive. Well, the prices are a bit higher, with the SE starting at $49,000. For that, you’ll get 320 horsepower, 18-inch wheels and a range of 316 miles. The SEL, starting at $51,200, and the Limited, base price $56,100, also have dual motors, like the SE, and it produces the same horsepower. But its 20-inch wheels drop its range to 270 miles on both the SEL and Limited AWD. 

Prices do not include taxes, options or a $1,115 destination charge.

Recharging the Ioniq 6 will be a speedy affair if you have a 350-kW DC fast charger, which can charge the vehicle from 10% to 80% in a mere 18 minutes.

The 2023 Hyundai Ioniq 6’s interior is far less radical.

How the Tesla Model 3 compares

It seems that performance wise, the Hyundai Ioniq 6 is better in some ways and not in others.

Yes, it’s longer, taller and wider than its American competitor, but it also weighs roughly 200-600 pounds more in nearly every trim, while delivering less power. The Ioniq 6’s range is similar, but mostly trails that of the Model 3. Range starts at 272 for rear-drive models and anywhere from 315 to 358 horsepower on upper end models, while horsepower starts at 271 and tops out at 455. And if you need to carry stuff, the Ioniq 6 may not be your best choice, with 11.6 cubic feet of space both front and rear, as opposed to the Model 3’s 23 cubic feet.

Then there’s price, with Tesla’s Model 3 ranging from $42,990 to $53,990, fairly close to Hyundai’s $41,600 to $56,100. But the Ioniq 6 looks far better, and its fetching design is refreshing. By comparison, the Tesla Model 3 is familiar, something true even upon its debut.

Certainly the Ioniq 6 strikes the right chord when it comes to its high fashion look, which may make up for any of its deficiencies. Yes, it surrenders some practicality, but life is too short to be burdened by such trivial matters when you can buy a car that’s this good looking.

The Ioniq 6 is built using Hyundai’s Electric-Global Modular Platform (E-GMP) that underpins the Hyundai Ioniq 5.

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